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Rite Aid Launches Consumer Innovation Challenge

Friday, February 20, 2015 5:14:00 AM PDT | VentureDeal
   Camp Hill, Pennsylvania  --  Health and consumer products retailer Rite Aid has announced the launch of a nationwide search for original product ideas.

The Innovation Challenge aims to foster new ideas for health and wellness products to be sold exclusively at Rite Aid stores and on its online website.

Consumers can submit ideas and if chosen, the creator will receive a $2,500 advance along with ongoing royalties from product sales.

Rite Aid is working with Edison Nation Medical who will provide design, development and commercialization services for each chosen product.

There is a $25 entry fee for each idea submitted.

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